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ORGANIC SOCIAL

Stay visible between jobs.

A consistent, professional feed without the busywork. We plan, write, design and schedule your Facebook and Instagram posts — run as an automated content workflow, not hands-on account management. We create and publish; you keep the customer conversations.

Done-for-you social, without paying for an account manager.

Organic social management is the planning, writing, design and scheduling of your regular Facebook and Instagram posts — the content that keeps your business looking active and trustworthy between jobs. Scalepoint runs it as an efficient content workflow: we repurpose your reviews, services and job photos into a consistent feed, schedule it ahead, and report monthly. You stay in control of the part that matters most — replying to comments and DMs from real customers. It will not replace Google Ads for booking jobs, but it is one of the cheapest ways to stay top-of-mind and look credible when a referral checks you out. From A$290/month, month-to-month, no lock-in.

Get a free audit

Three plans. No lock-in.

The price you see is the price you pay (ex GST). Pause or change tiers any time.

Starter
$290/month
  • 1 platform (Facebook or Instagram)
  • Around 8 posts per month
  • Planned, written and scheduled
  • Monthly performance snapshot
Growth
$490/month
  • 2 platforms (Facebook + Instagram)
  • Around 12 posts per month
  • Reels and branded graphics included
  • Monthly report
Scale
$690/month
  • 2–3 platforms
  • Around 16–20 posts per month
  • Reels + branded graphics
  • Monthly report + planning review

A managed feed, run efficiently.

CONTENT PLANNING
A monthly content calendar

We plan the month ahead so your feed is consistent and on-message — no scrambling for something to post.

WRITING & DESIGN
Posts written and designed for you

Captions written in your voice, plus branded graphics in your colours and reels where they earn attention.

REPURPOSING
Your reviews and jobs, turned into posts

We turn your Google reviews, services and job photos into a steady stream of credible content.

SCHEDULING
Planned and published for you

Everything is scheduled ahead and published automatically, so posting never falls off when you get busy.

REPORTING
A monthly snapshot

A simple monthly report on reach and engagement — no vanity-metric dashboards you need a translator for.

YOU KEEP THE CONVERSATIONS
We post, you reply

We run the content workflow; you handle comments and DMs, because customer conversations are where your voice matters.

A feed that keeps you visible between jobs.

No call required. Tell us your trade and your suburbs — we send back a written audit within 3 business days.

What organic social works best with.

Meta Ads

Paid reach + retargeting on the same feed

Learn more →
Content & Copywriting

The words half of content & social

Learn more →
Pricing

Every plan and price, on the page

See pricing →
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Common questions about organic social

What does Scalepoint actually do for organic social?+

We run your organic social as a content workflow, not hands-on account management. We plan, write, design and schedule your Facebook and Instagram posts each month — including reels and branded graphics — and send you a monthly report. You keep the customer conversations: replying to comments and DMs is where your voice matters most.

Is organic social worth it for a trade business?+

On its own it rarely books jobs the way Google Ads does, but it keeps you visible and credible between jobs — so when a past customer or referral checks you out, you look active and trustworthy. It is best treated as a low-cost layer that supports your paid and SEO channels, not a standalone lead machine.

Do I need to supply the content and photos?+

It helps, and job photos from your phone are gold — but we are not stuck without them. We repurpose your reviews, services, FAQs and existing website content into posts, and use branded graphics where photos are thin. The more real photos you send, the better the feed performs.

Is there a lock-in contract?+

No. Organic social is month-to-month like everything else at Scalepoint — the price you see is the price you pay (ex GST). You can pause, change tiers, or stop with notice before your next billing cycle. We would rather earn the next month than lock you in.

Can I bundle organic social with ads or SEO?+

Yes — that is where it works best. Organic social keeps your brand warm while Google Ads captures demand and SEO builds rankings. It is a natural, low-cost add-on to any retainer, and it gives your retargeting audiences fresh content to engage with.