Cafés, restaurants, bars, venues, catering. Hospitality is visual-first and discovery-driven — your next regular customer will find you on Instagram or Google Maps before they ever walk past. We build the digital presence that turns discovery into bookings.
Hospitality businesses live on two digital channels simultaneously — social discovery (Instagram, Facebook) and local intent (Google Maps, Google Search). A new café in Fitzroy needs to be discoverable when someone searches "best coffee near me" and visually appealing when someone scrolls Instagram on a Sunday morning. Neither channel alone is sufficient. Meta Ads builds the visual brand and social proof. Local SEO and Google Business ensure you appear when the intent is there. The businesses doing both consistently outperform those relying on organic social alone.
Visually compelling ads showcasing your food, atmosphere, and experience — served to people within your catchment area. Reels ads for reach, Stories for offers and events, retargeting for profile visitors who have not yet booked.
Learn moreGoogle Business Profile optimised with menus, photos, booking links, and review strategy. Local search rankings for every relevant "near me" and suburb query in your catchment. Google Maps is where the booking decision gets made.
Learn moreSearch campaigns for high-value intent queries — private dining, function rooms, catering enquiries, specific cuisine searches. Display and Performance Max for event promotions and seasonal campaigns.
Learn moreincrease in inbound leads for a client combining Meta social with search (Scalepoint client, 2025–26)
competitive CPL achieved with a combined social and search strategy
inbound enquiries per month from a lean $1,500/month ad budget
No call required. Tell us your business and service area — we send back a written audit within 3 business days.