LinkedIn Ads

For B2B. Expensive per click. Cheap per deal.

LinkedIn is the only platform where you can target by job title, company, industry, and seniority simultaneously. Cost-per-click is high. Cost-per-qualified-meeting, when run properly, is the lowest of any paid channel.

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Targeting precision
4 signals
target by job title, company, industry, and seniority simultaneously — no other platform matches this
Decision makers
4 in 5
LinkedIn members drive business decisions at their companies — the highest concentration of buying authority online
B2B pipeline
80%
of B2B leads from social media come from LinkedIn, according to LinkedIn internal data
What we manage

Every LinkedIn Ads format

From sponsored content to ABM targeting lists — the full LinkedIn Ads stack managed end to end.

Sponsored Content
Native ads in the LinkedIn feed

Single image, carousel, and video ads served natively in the feed. Highest reach format on the platform for pipeline building at scale.

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Lead Gen Forms
Pre-filled from LinkedIn profiles

Native forms pre-filled with member data — name, email, company, job title. Higher conversion than landing pages for most B2B offers.

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ABM Targeting
Target the exact companies on your list

Upload target account lists and reach decision-makers inside specific companies. Account-Based Marketing at precision no other platform matches.

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Message Ads
Direct messages to target inboxes

LinkedIn Message Ads deliver a personalised message directly to the inbox of your target audience. Highest open rates of any LinkedIn format.

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Document Ads
Share content that builds authority

Promote your whitepaper or guide directly in the feed — no landing page required. Best for top-of-funnel B2B content distribution.

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Thought Leadership
Amplify your founder voice

Boost content from individual LinkedIn profiles — founder or executive posts amplified to targeted audiences. Builds personal brand and pipeline simultaneously.

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Who it works for

Best fit businesses

B2B businesses selling to specific job titles

If your buyer is a CFO, Head of IT, or Operations Manager, LinkedIn is the only platform where you can reach them by title with precision.

Professional services with a premium offer

Legal, accounting, consulting, financial advice. High deal value justifies high CPCs. LinkedIn delivers the quality that justifies the fee.

Businesses with target account lists

If you have a list of 50 companies you want to win, LinkedIn ABM lets you serve ads specifically to decision-makers inside those companies.

Founders building a personal brand

Thought Leadership Ads amplify founder content beyond your existing network. Builds pipeline and authority at the same time.

Ready when you are

Start with a free LinkedIn Ads audit

Tell us your ideal client profile. We send back a written audit showing your targeting options and realistic CPL within 3 business days.

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