Dentists, physios, chiropractors, GPs, gyms, beauty clinics — health and wellness businesses run on trust. The patient or client searching for a new provider is evaluating credibility at every touchpoint. We build the digital presence that earns that trust.
Health and wellness searches are hyperlocal and trust-dependent. "Dentist near me", "physio Essendon", "gym Footscray" — the searcher is looking for proximity and credibility simultaneously. Google Business Profile review count and rating are the dominant local ranking factors in health categories. Businesses with 50+ recent reviews and a fully optimised GBP consistently outrank technically superior competitors with fewer reviews. Meta Ads builds the visual brand recognition that makes a new patient feel comfortable choosing you before they have visited.
GBP fully optimised with services, photos, Q&A, and review generation system. Suburb landing pages for every location you serve. Schema markup including MedicalBusiness structured data where applicable.
Learn moreSearch campaigns targeting appointment-intent queries — "book physiotherapist", "emergency dentist", "personal trainer near me". Conversion tracking tied to online bookings or phone calls, not just clicks.
Learn moreInstagram and Facebook ads building visual brand presence with existing and prospective clients. Before/after content (where appropriate), practitioner profiles, and local awareness campaigns targeting your suburb radius.
Learn moretotal bookings through digital channels for a health training business (Scalepoint client, FY25)
increase in bookings through Google after adding Shopping to Search
decrease in cost per acquisition after optimising conversion tracking
No call required. Tell us your business and service area — we send back a written audit within 3 business days.