Your products discovered on Facebook and Instagram.

We connect your product catalogue to Meta via direct Shopify/WooCommerce integration, data feed, or pixel-based catalogue. Catalogue health is audited — missing images, incorrect prices, and disapproved products are resolved before any campaigns go live. A broken catalogue produces zero Shopping impressions regardless of budget.

Dynamic product ads (DPA) automatically serve each Facebook and Instagram user the specific products they viewed on your website — with current price and a direct purchase link. DPA retargeting consistently delivers the highest ROAS of any Meta campaign type because the audience is at the bottom of the funnel with demonstrated product intent.

Catalogue campaigns serve product ads to targeted cold audiences — people who match your customer profile but have not yet visited your site. We build audience sets based on your best customer data, interest targeting, and lookalike audiences to reach new buyers with your highest-performing products.

We segment product sets by category, margin, and seasonal priority — running separate campaigns for bestsellers, high-margin items, and clearance stock. This allows bidding and budget allocation to reflect product profitability, not just volume.

Instagram Shopping integration enables product tags on organic posts and paid ads — users can view product details and price without leaving Instagram. For businesses building organic Instagram presence alongside paid, Shopping tags create a purchase pathway from every post.

Customer list retargeting with product recommendations for complementary items. A customer who purchased a power tool kit is an obvious audience for accessories. We build cross-sell product sets and serve them to existing customers as a separate campaign from acquisition.

Fashion, homewares, beauty, health and wellness, outdoor and sporting goods, food and beverage — categories where the product image drives purchase intent. Meta Shopping is most powerful where seeing the product creates desire.

Consumables, supplements, subscription products, and regularly replaced items benefit from Meta Shopping retargeting to past purchasers — driving repeat orders from an audience that already trusts the brand.

Direct-to-consumer brands without existing retail distribution use Meta Shopping to build product awareness across a precisely targeted audience. The combination of Facebook and Instagram reach with Shopping's product-forward format accelerates brand discovery.

Google Shopping captures search intent. Meta Shopping creates demand before the search happens. Running both together provides full-funnel product coverage — discovery on Meta, conversion on Google.